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MarketingSolutions & Strategies

Improve your store traffic, revenue and loyalty! Together, we’ll map out a strategy for success.

Marketing Solutions

If your job is to oversee the eCommerce initiatives for your B2B company, you are probably chartered with delivering your online sales channel’s  revenue growth, a world class customer experience, and figuring out how to do that quickly and efficiently. To ensure your revenue goals are met, you will  need to ensure that high quality traffic is delivered to your store and that your KPIs are met. You have a tough job!

Why? B2B marketing is complex in today’s world of multi-channel sales and marketing. Customer’s today interact with your company and products in many different ways: face to face meetings, phone calls, and online. When they are online, they may be using a mobile phone, tablet, laptop of desktop computer. It is important to maintain consistency in the messaging and product information that is presented to your customers and prospects.

We can help you deliver a improved, consistent customer experience across all your marketing channels through many programs and services we offer. We also offer specific marketing programs and services focused on revenue growth and improving customer loyalty. Here are some areas where we offer solutions to assist you:

Dramatically Upgrade Your Customer’s Experience!

For those Oracle customers using ATG or iStore, we can help you implement Oracle Endeca to dramatically enhance the customer experience from your online store and marketing channels. Endeca will also provide the following benefits to your marketing team:

•    Empowering your staff to manage the customer experience without IT involvement
•    Complete control of the customer online experience including search and navigation, merchandising, landing pages, personalization and more
•    Your online store will be dramatically more visible to search engines driving more qualified traffic to your store

Endeca customers typically see a large increase in traffic, conversions, average order value, and increased customer loyalty. Contact us today to learn more.